Alter Ego Communications

Lead generation is an important facet of digital marketing services

Our lead generation strategies help you grow & build potential sales leads

Types of Digital Marketing


SEO (Search Engine Optimization) can be defined as a website that is the perfect blend of creativity and technology, which attracts various search engines. SEO helps in improving the keywords ranking, which in turn not only generates traffic to the website but also helps in the conversion of potential leads. SEO is one of the most used forms of digital marketing, that ensures the growth of your business. While using SEO, it is essential to pay full attention to every single aspect that will help in boosting the performing of your search engine listing.


Search Media Optimization (SMO) is offered by us at Alter Ego Communications, a noteworthy digital marketing company in Chennai, that helps in building brand awareness through social media platforms. In this day, when social networking is at its peak, digital marketing strategists have ventured into using Social Media services to help potential clients find your product or service easily with easier and better interactions. As a digital marketing company, we provide various methods such as using images, videos, blogs, vlogs, and conversing with the clients online, in order to keep the targeted audience engaged.

Social Media Marketing

SMM or Social Media Marketing is one of the most widely used forms of digital marketing around the globe. At Alter Ego Communications, an evolving digital marketing agency, we provide out of the box solutions to uplift the social presence and online credibility of your brand/business through various social media platforms. Our social media marketing experts help in devising exceptional social media marketing strategy while focusing on creative content development, media monitoring, user management, and building brand awareness.Social Media Marketing (SMM) taps social networking platforms as digital marketing tools to promote your brand/business and generate leads while targeting a large number of audience at once. We as a digital marketing company understand that there are various digital media platforms used by people worldwide, and so it is essential to target all trending social media marketing platforms to reap maximum benefits from the social media marketing strategy.


Search Engine Marketing or SEM is the business procedure of Google Adwords Core Company which includes the Advertising of your brand’s websites by enhancing their performance and visibility in the search engine results of Yahoo, Google, AOL, Bing, etc. As a digital marketing company in Chennai, we encompass SEM in our digital marketing strategies, as it helps in business popularity with the help of social media advertising campaigns that reach a large number of people.

Email Marketing

It is one of the most efficient tools of digital marketing. We are a digital marketing company in Chennai, that acknowledges the power of email marketing, and believes that it can provide good return if it’s done in the right manner. Our experienced digital marketing strategists help in not only coming up with relevant email campaigns, but also help in the implementation of these campaigns. At Alter Ego Communications, we take care of everything from start to finish, i.e. from designing, campaign management, reporting, and integration with Google analytics.

Digital Media Advertising

Digital media advertising is an essential aspect of a digital marketing campaign. As a digital marketing company in Chennai, we strongly believe that display and video advertising on various social media platforms helps in bringing your targeted audience closer to your brand, products, and or services. Our digital marketing professionals help in the management of ad campaigns, which plays a significant role in the success of the campaign. At Alter Ego Communications, we customize ad campaigns according to the requirement of the client and make sure that the campaign highlights the brand’s vision and aim.

YouTube Marketing

YouTube is a global networking platform used by billions of people. Our strong team of digital marketing experts indulges in YouTube Marketing as it plays a vital role in the growth and expansion of the business. It helps in building brand awareness and also helps you to appear higher in Google rankings. It not only helps you to communicate to the audience through videos posted by you but also helps you to directly connect with them through the comments section. YouTube is one of the latest advertising methods that is gaining rapid popularity.

Google Analytics

With the right blend of Analytics, social media marketing, and email marketing, we at Alterego360 can help generate leads to propel your business. Our bouquet of services will help capture and stimulate the interest of potential customers for you. With a strong lead generation service, we build consumer interest in your brand.

Helps in analyzing the traffic source

Google Analytics helps you recognize how the visitors are being driven towards your website. If you have a Gmail account, you can sign up for Google Analytics, and you can utilize wide-ranging tracking stats without spending a penny.

Specific Page Popularity

Google Analytics helps you to know about which page of your website is the most popular page. This information helps to improve the quality of your pages and ultimately increasing the brand’s sales.

Information about the Visitors

As part of its program, Google Analytics lets you see detailed information about the most prominent regions and countries visiting your website. It also allows you to create customized advertisements or content to attract the number of visitors from these eminent countries and regions.

Visual representation of the Traffic Flow

The Google analytics traffic flow chart provides you with every single detail such as frequently visited pages by a majority of the traffic, number of visitors, bounce rates, number of visitors visiting subsequent links, etc. You can get a complete overlook of details about the traffic flow via visual charts.


Innovate Solutions

As a digital marketing company in Chennai, we provide unique and innovative digital marketing solutions that will help you keep your clients engaged and browsing for more, with plenty of options such as websites, emails, texts, videos, and graphics. At, Alter Ego Communications, we promote and empower brands using different forms of digital marketing strategies that are relevant to the brand’s vision and aim.

Digital Marketing Savvy Team

We are a bunch of experienced professionals, that work together to provide the best digital marketing strategy suited for your brand to give you an added edge over the competition. Our digital marketing team believe that the reason behind the onset of digital marketing is the growing popularity of online shopping, internet, and smartphones.

Unique Strategies

One of the key features of empowering and improving your business growth is through digital marketing solutions. Digital marketing strategies such as email marketing, SEO, social media marketing, Google analytics, video and display advertising, and many more, help in magnifying the chances of thriving interactions with potential clients. And as a distinctive digital marketing company in Chennai, we can help you reach a large number of targeted audience at once, to reap maximum benefits from the digital marketing strategy, that is customized specifically for your brand.

Enquire Now