Video Production - The Next-Gen Marketing Medium

Videos have become a powerful tool to engage your audience, move them and make them feel and behave in a certain way. They can drive conversions, unlike any other marketing tool, if done right. In short, if you're not promoting your business in Chennai through videos, you're going to be left behind. Hiring a professional video production agency like Alter Ego can help you up your marketing game and gain higher ROIs.

On-Location Videos

On-Location Videos

On-location videos are shot at a special location that resonates with your brand and its message. We partner with experts in the video photography field to deliver the best to you. You can rely on Alter Ego for high-quality video production services.

Explainer Video and Animations

Explainer Video and Animations

If you want to explain complex ideas and information to your users, animated explainer videos are your go-to tools. Our passionate team of content creators can bring your brand to life and advertise your products and services through simple yet beautiful 2D videos.

Corporate Videos

Corporate Videos

Promotional videos that talk about your brand are called corporate videos. They're great to build brand awareness and deeply engage with customers. These videos can be shared on all your social media platforms and website. These videos can include footage from your office, processes and services. Such openness will make your customers more comfortable.

AProduct Demos

Product Demos

Product demo videos act as guides to a product or a service. An excellent video production company like Alter Ego can combine human talent, music, instructions and narration to create a film that transforms the most ordinary tasks into captivating stories and compelling ideas. These are simple training videos that teach your customers how to use a particular product.

Video Ads and TV Commercials

Video Ads and TV Commercials

Video advertising is when ads are displayed either as a part of an online video stream - before, during or after - known as pre-roll, mid-roll and post-roll, or as individual standalone ads online or on TV. These can be scripted, documentary style or animated. As a full-service marketing agency, it is our responsibility to create the best ads for you, that also include sponsored and branded content.

Testimonials and Interviews

Testimonials and Interviews

Many B2B, as well as B2C companies, are benefiting from video testimonials and interviews. As your video production experts, we can share significant insights and results with your customers. Your existing users can shed light on the elements that are unique to your brand. Also, what can be better than letting your happy customers sing your praises in their own words?

Social Media Videos

Social Media Videos

Social media platforms offer you the chance to directly connect with your target audience. There are currently more than 4 billion social media users worldwide and this number is only going to go up. Hence, it is vital to create content that is unique for various social media platforms. We can help you with end-to-end strategy, copywriting, delightful visuals, and paid advertising to cater to your unique audience.

Animated Logos

Animated Logos

A logo is one of the most important assets of your brand. It's how your existing and prospective customers recognize your company. It displays consistency across all your social media accounts, packaging and internal communications. But if your logo is animated, it makes your brand stand out. It is unique and creates a lasting impression.

E-Learning Videos

E-Learning Videos

Videos play an important role in today's education system with everything going online. Since most of us are visual learners, videos help us to better understand, experiment, and participate in learning, than texts or audios, or even live in-person classes. Alter Ego comes up with visually attractive ideas to make teaching lessons much easier and to hold the attention of students for longer spans of time

The Alter Ego Video Production Process - Create A Better Brand Image With Us

Hiring a video production company in Chennai to handle your video marketing sets you up for success in business. There are three categories of video production services that are handled by Alter Ego as your content marketing consultant.

Pre-Production

Pre-Production is the foundation stage of video production which happens completely behind the scenes, for you to convey your message.

  • Understanding and evaluating the target audience, method of delivery and the intent behind the video
  • Understanding and evaluating the target audience, method of delivery and the intent behind the video
  • Brainstorming ideas for the video
  • Scriptwriting, creating a storyboard and an outline for the video
  • Creating a list of all the shots and scenes in the video
  • Shortlisting locations for the video and doing a thorough check before finalizing on it
  • Casting people who will be a part of the video
  • Gathering necessary permits (if any) from the concerned authorities, so that the video production process is smooth

Production

The actual video shoot makes up this part of the video production process. Other than advertising services, it is our responsibility to hire professional people for excellent video creation. We have access to a team of producers, cameramen, sound engineers, make-up artists, and drone operators, who help us convert your vision into reality. We also provide special equipment like high-definition cameras, lighting, audio and anything else that is necessary.

Production-Scripting

Post-Production

Once a video ad has been shot, post-production begins. This stage includes services like:

  • File management
  • Video editing
  • Animation
  • Recording voice-overs and audio
  • Colour correction
  • Sound design and mixing
Post-Production

Marketing and Distribution

The last stage is the marketing and distribution of the video. The planning done in the pre-production stage is what comes to use here. The produced video has to be now shared with the targeted audience to maximize ROIs and drive sales. This involves creativity as well as meticulous planning, testing, and tweaking the campaign to ensure that all necessary KPIs are met.

Marketing and Distribution

Alter Ego Video Marketing Agency in Chennai - Thinking Outside The Box

At Alter Ego, we know that crisp, compelling and 100% personalized videos work. Our dedicated team of video makers create targeted and simple videos to engage as well as educate your customer profile. Our aim is to maximize conversions, clicks, and of course the number of new customers.

As Chennai's leading video production agency, we understand that your business is not a static, one-dimensional object that can be explained only through words. Hence, we create multi-faceted videos that not only elevate your brand but also effectively explain your offerings. In simpler words, if you have a message to convey, we can create an advertising video to communicate it.

Play with Visuals and Intrigue your Audience

Alter Ego's combination of services and strategies to bring you many steps closer to success is only one click away. You can count on our team of experts to provide you with the most impressive digital marketing and video production services in Chennai.

Connect with us
Video production clip